Welcome to Potthoff Eye Care
Dr. Potthoff is a board-certified comprehensive ophthalmologist (eye doctor) who specializes in cataract surgery, glaucoma, macular degeneration, and diabetic eye disease.
Practice Vision
I decided to start my own practice because I didn't want to practice in the "assembly-line" eye doctor model; I want to be able to spend time with patients. My metric of success is happy patients, not volume or money. I feel that I can provide superior, personalized care by being involved in a patient's visit right from the beginning. I'm not that old, but I've already seen thousands of eyes. This experience allows me to quickly hone in on what is likely bothering a patient and order the appropriate diagnostic testing (if any at all), instead of employing the "shotgun approach" whereby a technician (sometimes new to the job) asks a million questions and has any number of tests performed before a patient is even seen by the eye doctor. Patients deserve more, they deserve to be listened to and given time to ask questions. After all, these are eyes that we are dealing with....they are important!
Why Choose Dr. Potthoff?
William Potthoff Jr, MD
Vision is so important to our lives. Dr. Potthoff is a board-certified ophthalmologist who founded his Traverse City eye care practice on the idea that every patient deserves the best possible patient experience and more than just a few quick minutes with their eye surgeon. Dr. Potthoff strives to help every patient understand what is happening to their eyes, whether that means discussing cataract surgery or how to best manage their glaucoma or macular degeneration.
About Dr. Potthoff
Dr. Potthoff attended the University of Notre Dame for his undergraduate degree. He then attended medical school at the University of Michigan …
Read moreCataract Surgery
What is a cataract? A cataract forms when the natural lens in the eye becomes discolored and opacified. The lens is a structure inside the eye; …
Read moreContact Us
Call 231-943-2012 to schedule an appointment!
Services
General Eye Health
Dr. Potthoff performs comprehensive eye exams, even on healthy eyes.
About Us
A Traverse City native, Dr. Potthoff provides state-of-the-art ophthalmology services and is constantly striving towards his commitment to provide high-quality comprehensive eye care services to the region.
Frequently Asked Questions
Eye Care and Surgery
Call today to schedule an appointment with Dr. Potthoff.
Latest News
What Type of Sunglasses Should I Buy?
The following article is shared by Dr. Potthoff from the American Academy of Ophthalmology. Dr. Potthoff is an ophthalmologist and…
Testimonials
"Dr. Potthoff performed my cataract surgery in Traverse City. My new vision is amazing! He was very straightforward about the entire process, and I didn't feel like he was trying to sell me anything. I also was impressed by how much time he spent with me; he performed all of the testing on me during my initial visit to his Traverse City office."
"Dr. Potthoff performed cataract surgery on me. I couldn't believe how well he explained things to me and guided me through the process. The procedure was quick and painless and the next day I was seeing great! My new vision is truly amazing!"
"I was told by another eye doctor that I had glaucoma. I went to see Dr. Potthoff for a second opinion as I had heard he was very thorough. He had the latest equipment and I couldn't believe how much time he spent explaining things to me! What a great eye doctor!"
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